In this edition, our UX experts test the battery-electric variant of the 2024 Hyundai Kona. Inside, the SUV offers an available next-generation infotainment system with dual 12.3-inch panoramic display screens that are integrated into the audio-video navigation system for a widescreen digital experience.

SBD’s HMI UX Evaluation Report Series provides a comprehensive assessment of the latest systems released globally. Over the course of this year, our team of HMI and UX experts will benchmark vehicles from Europe, the US, China, and Japan to understand who is leading in the space, and who is falling behind. Each report helps provide an indication of what the final customer experience of each vehicle should be. In doing so, the team thoroughly scores and analyses them across several HMI domains.

These include the vehicle’s ADAS, infotainment, navigation, voice recognition, connected feature, and convenience capabilities. Our experts assess the reliability of each domain - testing their repeated usability, evaluating whether their solutions provide the features that customers expect and need, and gauging how easy these features are to learn. Likewise, the potential perceived quality of individual HMI components is measured against its impact on the overall customer experience.